Kevin Fowler makes music for people
who like their country real, raw and rough. He could polish it like a stone
until it no longer resembled the original, but why mess with a good thing, when
the original is all you need? He has proven his theory in Texas, where his live
concerts have taken on epic proportions. It is not an uncommon site to see clubs
all over Texas packed to the rafters; girls and boys in cowboy hats and
wranglers two stepping next to the mosh pit, where college boys in khakis and
college girls in Juicy Couture are pressed up against the stage. They are there
to sing along with Fowler originals like "Beer, Bait and Ammo," "The Lord Loves
The Drinkin’ Man" and "Speak of the Devil." Kevin Fowler has figured it out—keep
it real, and they will come, no matter who "they" are.
Since Texas can no longer contain him, Fowler is ready to bring his music to the
rest of America via the Equity Music Group and his first national release,
Loose, Loud & Crazy, scheduled to street August 3, 2004. The
first single from the CD is a Fowler penned song called "Ain’t Drinkin’
Anymore," a tongue in cheek anthem sure to strike a chord with beer drinkers
everywhere. The CD also features a special guest appearance by Fowler’s buddy
Mark Chesnutt, on the aptly titled "Political Incorrectness."
Loose, Loud & Crazy will be Fowler’s fourth release, the first
three – Beer, Bait and Ammo, High on the Hog and Live at Billy Bob’s all
self-released and extremely successful in Texas. The debut CD alone sold more
than ,000 copies in Texas. Collectively he has sold in excess of 75,000 copies
of his first three albums.
Explaining his appeal, Fowler modestly explains, "I make music for young working
class country music fans: pickup driving, Wrangler wearing, everyday working
folks like me. We also get a lot of college students and families. I’ll take ‘em
Fowler is proof positive that you can take the boy out of the country, but you
can’t take the country out of the boy. He was raised in Amarillo in the heart of
West Texas on a diet of hard country at home and on the radio. At 20 he headed
to Los Angeles to study music at the Guitar Institute of Technology, where he
discovered he had a knack for songwriting as well as guitar playing.
He returned to Texas a year later, settling in Austin. He gained his initial
major league musical experience playing guitar in Dangerous Toys, a Texas hard
rock band that recorded two albums for Columbia Records (one of them certified
gold) and who were an MTV staple in the late 80’s and early 90’s. With a growing
catalog of songs, Fowler started his own hard-edged Southern rock band—Thunderfoot
– after his stint with Dangerous Toys.
But once something takes root in you, it’s hard to shake. Fowler couldn’t escape
his West Texas youth. "All I was writing were country songs," he recalls with a
laugh. So in 1998, he put together a country band and landed a weekly residency
on Tuesday nights on Austin’s legendary Sixth Street. Over the course of a few
years, Fowler went from a handful of fans to packing the clubs and dancehalls
"We’re just a bunch of every day Joes making music for regular folks," says
Fowler, who lives in the outskirts of Austin on his "little three acres of
Texas." He is unapologetic about his music, remaining true to the spirit of the
country music he grew up on—Waylon and Willie, Merle and Billy Joe Shaver. "They
wrote songs for the everyday working man, and that’s what you’ll find here."